Local Orthodontists Voted ‘Best Orthodontics Practice’ in 2025 Readers’ Choice Award

May 1, 2025

Local Orthodontists Voted ‘Best Orthodontics Practice’

in 2025 Reader's Choice Award

Where Art and Orthodontics Come Together


For Dr. Alessandra Chacon, orthodontics is more than a science—it’s an art form.


“Every patient’s smile is like a canvas,” she explains. “When the braces come off and they see their reflection for the first time, that spark of joy and confidence is priceless.”


Born in Venezuela, Dr. Chacon completed a five-year dental program at Universidad Santa María before being accepted into the Orthodontics Residency Program at the University of Texas Health Science Center at San Antonio (UTHSC-SA). There, she gained hands-on experience with a wide range of orthodontic techniques and treatment plans.


In 2016, she earned both her Certificate in Orthodontics and Dentofacial Orthopedics and a Master of Science in Orthodontics, focusing her research on craniofacial growth and development.


Her time in San Antonio brought more than academic achievement—it also brought love.


“The day I met Ryan in class was life-changing,” she says with a smile. “Out of more than 200 applicants, only four students were selected for the program, and somehow, we both made it in together. It truly felt like destiny.”


Now settled in Laredo, Dr. Chacon and Dr. Reyes are raising their two daughters—Sophia (5) and Emily (2)—in the same community where their dream practice continues to grow.

ALESSANDRA CHACON, DDS, MS


Giving Back Through Every Smile


A proud Laredoan, Dr. Ryan Reyes believes that creating beautiful smiles is one of the best ways to give back to the place he calls home.


A graduate of Laredo’s Alexander Magnet for Health Sciences, he went on to earn his undergraduate degree from The University of Texas at Austin, followed by his Doctor of Dental Surgery, Certificate in Orthodontics and Dentofacial Orthopedics, and Master of Science in Orthodontics from UTHSC San Antonio.


“We all rely on our community to succeed,” Dr. Reyes says. “At some point, it becomes our turn to give back. Helping patients achieve healthy, confident smiles is my way of doing just that.”


Innovation Grounded in Trust


When The Smile Shoppe opened its doors in May 2017, Dr. Chacon and Dr. Reyes set out to create a space where patients feel both cared for and confident in their treatment choices. Their philosophy is simple: combine cutting-edge technology with proven, evidence-based methods.


“In orthodontics, new technologies and materials emerge all the time,” explains Dr. Reyes. “We stay current, but we’re selective—we only recommend treatments supported by strong scientific research and real-world results. That’s how we ensure every patient gets the best possible outcome.”


RYAN REYES, DDS, MS



When you spot The Smile Shoppe’s signature logo—a cheerful tooth framing the word “Smile”—you immediately get a sense of what this practice stands for. Behind that simple image is a powerful mission shared by Dr. Alessandra Chacon, DDS, MS, and Dr. Ryan Reyes, DDS, MS—a husband-and-wife team dedicated to helping their patients achieve radiant, healthy smiles that boost confidence and inspire success.


A Vision Rooted in Excellence


From the moment you step into The Smile Shoppe, it’s clear why this dynamic duo earned the title of “Best Orthodontics Practice” in this year’s Reader’s Choice Awards. The blend of advanced orthodontic care, genuine compassion, and personalized service is what sets them apart.


“Being recognized by our community means the world to us,” says Dr. Reyes. “Laredo is my home. Ever since high school, my goal has been to come back, open my own practice, and offer first-class orthodontic care to the people who helped shape who I am.”

The Smile Shoppe

For more information on services and treatments offered, visit The Smile Shoppe’s website at www.smileshoppeorthodontics.com or follow them on Facebook and Instagram @SmileShoppeOrtho.

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When it comes to Halloween candy and orthodontic braces, most would make the immediate assumption that the two are frightful when mixed together—but that could not be farther from the truth! In fact, as Halloween is one of the most celebrated occasions of the year—it certainly is one of our favorites here at the Smile Shoppe—there are some amazingly simple tricks braces-wearing patients can follow to enjoy those treats. So, with that in mind, let’s review a few dos and don’ts when it comes to what snacks you do not have to be frightful of.
August 1, 2022
It seems as if just yesterday we were wishing our patients a happy summer! But, as with most enjoyable things, time flies when you’re having fun—meaning the time has come to head back to school for another year filled with studying, clubs, activities, friendships, and goals! To make sure our braces-wearing patients have a fantastic school year while on their journey to a beautiful smile, we’ve put together some hacks—tips—that are sure to make this school year with braces the very best yet!
July 1, 2022
Whether the decision to move forward with aligners or traditional braces for yourself or your child was determined quickly, or one that was pondered over for some time, we’re pretty sure the desired result was the same: To achieve a beautiful set of straight and healthy teeth in the most efficient, comfortable and cost-effective manner. You’ll be happy to know, at the Smile Shoppe, we completely agree, which is why we spare no expense when it comes to investing in the very latest high-tech equipment to ensure your results are nothing less than perfect.
June 26, 2022
It’s hard to miss The Smile Shoppe’s signature logo—a tooth that encapsulates the simple word ‘Smile’. It’s the premise of the mission set out by Alessandra Chacon, DDS, MS and Ryan Reyes, DDS, MS—partners in business, as well as in life as husband and wife—that is multi-layered in creating a beautiful and healthy smile, leading down the path of success through positive self-confidence.
Beaches, Bathing Suits and Braces
May 2, 2022
The countdown is on for the remaining days of school, and while top of mind for you and your children is probably beaches and bathing suits—what you should be thinking of is biting the bullet and looking into starting the kids on braces. Why may you ask? It’s simple—flexible scheduling, adjusting to a new you, and practicing good hygiene!
April 2, 2022
If you’re patting yourself on the back as a parent because you’ve remained vigilant on each of the above exams—good for you! Being a great parent is one of the most difficult jobs out there, and it’s easy to overlook things amidst the demands of school, homework, and extracurricular activities, as well as your own personal responsibilities. Because of this, there’s one exam you may be missing—and it’s a big one—your child’s teeth! Surprised to hear that? Most people are. But learning about your child’s teeth and jaws and whether they’re developing properly can save them from severe issues down the road that can be quite costly to fix if not treated at the appropriate time!
March 7, 2022
International Women’s Day and Month: Inspiring Young Women to Dream Big Shining a spotlight on Dr. Alessandra Chacon, Orthodontist
Great Smiles
February 3, 2022
With the 94th Academy Awards just around the corner, the time for glitz and glamor is quickly approaching. For many, tuning into the show to catch the latest movie buzz is a tradition. For us, it’s a nice escape as we get a sneak peek at everything glam—from outfit styles, to what’s trending in updo’s, jewelry and shoes—each of Hollywood’s finest and most beautiful stepping out looking impeccable and flawless. And while each stand out from the others in meticulously chosen looks, all have one thing in common—an underlying denominator that radiates Hollywood royalty. Can you guess what it is? If you guessed, ‘an amazing smile’—you are right. If you said, ‘oozing with confidence’—right again! If you missed, ‘great teeth’ however, you missed a big one.