Meet the Team


Laura Alejandro

Lead   Dental  Assistant

I am a native Laredoan who graduated from United High Scool. I have been married to my wonderful husband for eleven years and together we have three mischievous fur babies who enjoy going on fun adventures to the park. Working in the dental field for over nine years has been a wonderful experience but I found my passion in Orthodontics 5 years ago. The Smile Shoppe has given me the opportunity to work in a family oriented environment where I get to know the patients by name. The Smile Shoppe is my second home. We are family and our patients are friends.




Iliana Flores

Financial Advisor

I have been working in the administrative field for over 6 years and I am very passionate about my work. The Smile Shoppe is not only a job. It feels like home. We all work together like a family to give our patients the best experience. I love to see our patient's smiles when they get their braces and when they finish their treatment. I love to be a part of accomplishing these beutiful smiles.

On my free time I enjoy spending time with family and friends, as well as traveling. Any extra down time I enjoy watching movies with a tasty treat.



Seleste Reyes

Scheduling Coordinator

I have always been inclined towards the health field. I have 5 years of experience in therapy clinics which inspired me to go into the Dental field. Seeing the patient's treatment progress and their confidence grow is truly rewarding. I love a family environment and that’s exactly what the The Smile Shoppe is. Forming relationships with each patient and their families are a wonderful part of my job! 

I am a proud graduate of Alexander High School and a soon to be graduate of TAMIU where I will be receiving a Bachelor in Criminal Justice. In my free time I enjoy helping out the animal community by raising awareness and rescuing. I have a very supportive fiancé and a wonderful stepson with whom I share a rescued fur baby. In my free time I enjoy binge watching tv shows, attending concerts and spending time with my family.



Noemy Pineda

Orthodontic Assistant

I am a Dallas native who "drank the water" and decided to stay in Laredo. All jokes aside, I have been an Orthodontic Assistant for eight wonderful years. I enjoy the journey that an assistant has with their patients. Seeing them watch how their teeth transform into a beautiful smile is very rewarding. My hobbies include photography, collecting vinyl records and surviving my twin girls mischievous behavior.




Claudia Calderon

Dental Assistant / Lab Technician

I have been working in the Dental field for 30 years and I love what I do. I grew up in Nuevo Laredo and attended Dental School in Monterrey, Mexico. After 10 years of practicing dentistry, I decided to embark on a new journey to New York where I practiced dental assisting for 10 years. It makes me so happy to provide care to patients and make them feel comfortable when they come to The Smile Shoppe.

I am blessed to have teo wonderful sons who brighten my day. I encourage them every day to be hard-working young individuals who will make a difference in the world. In my free time I like watching crime scene tv shows, reading, and knitting.